Cole Attaway

Cole Attaway is the founder of Spike Electric Controls—a company built not just through hard work and ambition, but through deep faith, second chances, and a steadfast belief that business can and should be a meaningful platform for serving others.

Raised in the gritty industrial landscape surrounding the refineries of Houston, Texas, Cole didn’t begin his career with an MBA or a background of privilege. Instead, his formative years were marked by hands-on experience, relentless determination, and a burning desire to create something genuinely impactful. Cole’s journey wasn’t shaped by textbooks or formal business classes, but rather through the invaluable lessons of life, direct experience, and the unyielding work ethic instilled by his upbringing.

Cole’s entrepreneurial journey began modestly, driven by a vision and $10,000 in seed money. In the early days, he operated from a simple rented storage facility, dedicating himself completely to building his business. Those initial months were defined by intense work ethic and unwavering faith—he regularly clocked 14-hour days, seven days a week. Each day was a test of endurance, grit, and character, yet his determination never wavered. Within just two months, Cole’s tireless effort paid off as he was able to hire his first employee. From that moment, the momentum at Spike Electric began to accelerate, propelled forward by his contagious optimism and drive.

The first significant breakthrough in Spike Electric’s early history occurred when Robert Hodson—now President of Spike Electric—and Francisco Gomez—now Vice President—extended Cole his first purchase order. This wasn’t merely a business transaction; it was a profound vote of confidence in Cole’s abilities and potential. Their initial business interaction ignited deeper conversations about vision, values, and long-term possibilities. Over the next three and a half years, the relationship between Cole, Robert, and Francisco strengthened considerably. They discovered a shared ethos built around trust, integrity, and tireless dedication to excellence.

Their collaboration was formalized when Robert and Francisco joined Cole as partners, aligning their visions and resources to build something extraordinary. Just six months later, Terry Macaulay entered the partnership as the Chief Financial Officer, completing the leadership team that would steer Spike Electric into the future. Today, Cole, Robert, Francisco, and Terry operate Spike Electric with a unified vision and shared responsibility, guided by principles of servant leadership, transparency, and innovation.

Under their collective guidance, Spike Electric has grown far beyond those humble beginnings into a nationally recognized company. Employing more than 60 dedicated team members across two state-of-the-art facilities, Spike Electric is known for providing custom-engineered electrical solutions tailored specifically for industrial contractors and electrical distributors throughout the United States. Their distinct business model emphasizes creativity, responsiveness, and personalized service, setting them apart in an industry often characterized by rigidity and traditionalism.

However, the true differentiator for Spike Electric isn’t simply their impressive product line or engineering capabilities—it is the spirit in which they serve their customers, partners, and employees. Cole and his team have cultivated a deep-rooted service-first mentality that permeates every aspect of the company culture. At Spike Electric, service is not an afterthought; it is the cornerstone of their operations. Every decision, large or small, is measured against one essential criterion: “How can we help?” Whether it’s providing customized solutions for customers, stepping up to solve complex challenges that others shy away from, or offering meaningful mentorship and second chances within the company, service remains the focal point of their ethos.

Cole’s own journey informs his commitment to servant leadership. Understanding firsthand what it means to struggle, overcome adversity, and experience redemption, Cole is deeply committed to fostering an environment where people feel supported, valued, and empowered. His leadership philosophy is anchored in empathy, integrity, and humility. He is driven not by personal acclaim or recognition but by an earnest desire to uplift others and create lasting impact. Cole frequently emphasizes that business success is not merely defined by profitability or market share—it is defined by the tangible, positive difference a company makes in the lives of its employees, customers, and community.

Cole’s personal life mirrors the sincerity and values he brings to his professional endeavors. Above all, Cole is a family man and a devoted follower of his faith. He credits his personal and professional achievements to God’s guidance and unwavering grace, as well as the constant support and love of his family, especially his wife Alix and their children. His family provides him with strength, motivation, and perspective, grounding him amidst the demands of business. They remain his highest priority, informing every decision he makes, both at home and in his leadership of Spike Electric.

Cole’s passion for servant leadership extends far beyond the workplace. He actively seeks opportunities to mentor aspiring entrepreneurs, sharing the insights and principles he’s cultivated throughout his journey. His commitment to legacy is evident through his active engagement in community outreach and charitable efforts, continually looking for ways to give back and serve those around him.

At Spike Electric, Cole has fostered a corporate culture that genuinely reflects his personal values. Team members are encouraged to embrace continuous learning, curiosity, innovation, and above all, kindness and humility. Employees regularly speak of feeling inspired by Cole’s genuine care and his authentic approach to leadership. This emphasis on emotional intelligence, respect, and genuine compassion creates a workplace where talent is nurtured, innovation thrives, and collaboration is instinctive.

Cole continues to share his experiences, wisdom, and unique insights through speaking engagements, mentoring opportunities, and writing. His personal website, coleattaway.com, features thought-provoking blogs that explore leadership, personal growth, faith, and resilience. Through this platform, he aims to inspire, educate, and encourage others, helping them navigate their own paths with clarity and courage.

Ultimately, Cole Attaway’s story is one of purpose-driven entrepreneurship, redemption, and authentic leadership. His vision for Spike Electric—and for his own legacy—is rooted in his conviction that true success is measured not by financial achievement alone, but by the enduring positive impact one leaves on the world and the lives touched along the way.